Prince's legion of loyal fans now have a new way to show love for the late singer: his signature purple hue! The Prince Estate has collaborated with Pantone to create a standardized custom color to honor Prince's legacy. The color is titled Love Symbol #2 and is a nod to Prince's signature purple. The singer was known for dressing, decorating, and performing in the color. This specific variation of purple drew inspiration from Prince's Yamaha piano and will be the official purple color of his brand going forward. Troy Carter, the entertainment advisor to Prince's Estate, said "The color purple was synonymous with who Prince was and will always be. This is an incredible way for his legacy to live on forever. The color pays tribute to Prince's indelible mark on music, art, fashion, and culture.
We can't think of a better way to honor a legend's memory. We are excited to see the creative way Prince fans incorporate Love Symbol #2!